Viant is an advertising technology company allowing marketers to create, execute and measure their advertising campaigns beyond the use of third-party cookies.
As an in-house designer, I was lead on all Brand and Growth Marketing collateral for internal and external promotions, including but not limited to, digital banner ads, email design and development, social media post designs, web design, video post-production and motion graphics.
Design paid media ads to align with quarterly campaigns
Design and develop HTML emails for various list sends
Periodic organic and sponsored posts crafted to push awareness to current holidays, upcoming events, campaigns, and company news / updates.
Conceptial mockup for a Viant site redesign combining the corporate and software websites into one cohesive destination.
Concept to real-life execution of designs used, from in-office decor to venue takeovers
Merch crafted for employees, events and client gifts
Layout and design whitepaper on a quarterly cadence, each with varying lengths and topics.
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